Page 13 - Listing Presentation

The "80/20" Rule Of Pricing

And Marketing A Property

There are TWO major factors in selling your home: PRICE and
EFFECTIVE MARKETING

80% is how your home is priced and 20% is effectively marketing your
property to buyers and other real estate agents.

Because your home is not the only one on the market, pricing it
comparably to the market is vital to getting it sold.

We CANNOT control:

► LOCATION
► COMPETITION

► MARKET CONDITIONS

We CAN control:

► CONDITION OF YOUR HOME

► TERMS

► PRICE